Tuesday, September 15, 2009

Socratic Questioning

Socratic Questioning is an old and complex system of seeking to learn more about thoughts, issues and thinking by continually asking questions.

In selling situations, questioning serves a variety of purposes – gathering critical information, uncovering a clients purchase points, and establishing credibility to the particular product or service you are offering.

What are the questions you need to ask today? Here are some examples of possible questioning approaches.

  1. In your understanding, why are we meeting today?
  2. What do you hope that I can offer to you?
  3. Have you had others meet with you about this?
  4. Do you have concerns I need to know?
  5. What would be the ‘best case’ solution for you?

These are general questions, of course and you will want to tailor them to your specific situation and service. Take a few minutes and write three questions you can ask today.

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